The problem is the solution!
You can't build, grow or scale a business, without getting all parts of it working together. You can have the greatest marketing plan on the face of the earth, but if no one can sell, convert or even service a client, then you mitt make one sale, but they probably won't be back!
Everything, and everyone, need to be on the same page, you're only as strong as the weakest link, or any part of anything.
Sometimes you just can't see the wood for the trees as they say, but when someone asks a question, or points out an idea or thought, business owners go, "oh yeah, of course, why didn't I see that"? and its often you're just too close, or too busy trying to overcome the problem, without knowing what it is!