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Get them right, or even slightly better than most other businesses and any business, regardless of what it does, where its located or size, will grow. But here the problem. 99% of business owners and managers either don't know how to or have forgotten and simply keep reacting to things, rather than proactively identifying the problem and fixing it.
The first key is attraction. If a prospective customer cant find you, or doesnt get what you do, they walk or drive past, or scroll on! Make your business standout, make the message clear so anyone other than just you, is clear about it and then make it easy to deal with you. Don't hide the phone number!
50% of sales enquiries end at zero! And the primary reason is that the sales/service person doesn't have the skills or confidence to answer the questions, so they don't and primarily rely on email or text, never followup and that's it. People aren't born sales people, they're trained and that takes regular ongoing updates.
Customer service is dead! Long live the customer experience, CX. This is going to be the next BIG thing and people are prepared to pay for it. Its more than just a product or service now, its the complete experience. There are plenty of great products, but poor service and followup and they fail easily. The exciting news is that people will pay for the experience, as long as its great.
Recent data has shown that most businesses have under 21 days of cash reserves. If something goes wrong, it can all come crashing down fast. The secret is cashflow planning. Not running a business on what the cash flow is, but what the cashflow needs to be, to grow. Its a slightly different way of think, but easy once you get it. Then simply build the plan and strategies around that.
Mybusinessnow and the Business360 program are a month by month business growth training program developed from 30 plus years of business ownership and growth. 22 of those years spent with one of the largest B2B franchise in the world at the time. When you have a proven system to grow and you follow that, businesses grow, when you don't, you can see why easily. That's Business360. A 360 degree view of the simple fundamentals of what business owners, managers and their teams need to get right, if the idea is to grow.
Business360 is simply the most common sense business growth program out, that uncomplicates the process of growing a business better, faster and easier.